2009 ARCA Series standout Joey Coulter has been anxiously awaiting this moment since first stepping foot in the historic racing series, just shy of one year ago... that proud moment when he would announce a sponsorship, and a new opportunity that he would embark on. Although moments like these are few and far between, Coulter Motorsports officials announced on Thursday a new multi-year sponsorship with Rip It® Energy Fuel starting in the new 2010 ARCA season.

"This is a very exciting time for not only me, but for my entire team," exclaimed an ecstatic Joey Coulter. "To be able to announce a sponsorship during these hard times is monumental and I want to thank Rip It Energy Fuel and everyone who helped make this possible. This is going to be an exciting year and I can not wait to get back to racing with Rip It Energy Fuel onboard."

The multi-year partnership between Rip It Energy Fuel, Joey Coulter and Coulter Motorsports will take stage together for the first time beginning with the ARCA season opener on February 6, 2010 at Daytona International Speedway. In Daytona, fans will be able to see on display the newly designed No. 16 Rip It Energy Fuel, Darrell Gwynn Foundation, Tempest Cycles Chevrolet Monte Carol SS. Rip It Energy Fuel’s fresh new design will adorn the car as a primary sponsor in other select TV races in 2010. In addition to the primary sponsorship, Rip It Energy Fuel will also be a major associate sponsor on the car for the remaining ARCA races.